Roche
Pharma India on Thursday unveiled its Customer Experience Center in
Chennai which will help stakeholders visualize disease pathways, drug
mode of action and co-create better patient solutions
The center is envisioned as a space to spur collaboration with healthcare professionals, researchers and educational institutions in an effort to shape the future of healthcare.
Using the fourth industrial revolution digital technologies such as Augmented Reality (AR), Virtual Reality (VR) and artificial intelligence, doctors and other stakeholders will be able to visualize disease pathways, drug-action in the human body, and co-create better solutions leading to better patient outcomes.
This is the first of similar customer experience centers that Roche plans to have in different parts of the country, helping customers experience biopharma innovations in a completely new manner.
“The choice to set-up the first Roche Customer Experience Center in Chennai is an endorsement of Tamil Nadu’s skilled workforce and unmatched superiority in healthcare globally,” said Dr. T R B Rajaa, Industries, Investment Promotion and Commerce minister in a release.
Commenting on the inauguration, V Simpson Emmanuel, managing director and chief executive officer of Roche Pharma India said a thriving economy anchored in software services and the abundant availability of top-notch talent make Chennai the perfect city for our debut customer experience center.”
The Roche Experience Center will aim to help customers tap into the power of data, insights and advanced visualization to deliver better care for patients and the society, Simpson added.
The center is envisioned as a space to spur collaboration with healthcare professionals, researchers and educational institutions in an effort to shape the future of healthcare.
Using the fourth industrial revolution digital technologies such as Augmented Reality (AR), Virtual Reality (VR) and artificial intelligence, doctors and other stakeholders will be able to visualize disease pathways, drug-action in the human body, and co-create better solutions leading to better patient outcomes.
This is the first of similar customer experience centers that Roche plans to have in different parts of the country, helping customers experience biopharma innovations in a completely new manner.
“The choice to set-up the first Roche Customer Experience Center in Chennai is an endorsement of Tamil Nadu’s skilled workforce and unmatched superiority in healthcare globally,” said Dr. T R B Rajaa, Industries, Investment Promotion and Commerce minister in a release.
Commenting on the inauguration, V Simpson Emmanuel, managing director and chief executive officer of Roche Pharma India said a thriving economy anchored in software services and the abundant availability of top-notch talent make Chennai the perfect city for our debut customer experience center.”
The Roche Experience Center will aim to help customers tap into the power of data, insights and advanced visualization to deliver better care for patients and the society, Simpson added.
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