Chennai: John Deere India Private Limited, a subsidiary
of US based Deere & Company, US, has launched the first of its kind
Sugarcane Harvester CH 330 specifically designed to excel in the Indian farming
conditions at the EIMA Agrimach 2013, New Delhi.
The product was unveiled by Minister of State for
Agriculture and Food Processing, Tariq Anwar who handed over the keys to the
customers from Maharashtra.
Satish Nadiger, managing director of John Deere India, said,
“Deere’s success around the world has been earned because of our focus on the
customer and on meeting the needs of many different markets. In India, this has
been our strategy and we shall continue to invest and bring products and
programmes that help farmers move from subsistence levels to become business
entrepreneurs.”
Satish further added “Our recent investments include a
harvester factory in Sirhind in Punjab and our newest tractor factory at Dewas,
Madhya Pradesh, that we inaugurated on the Oct 22, 2013”.
“There is a growing demand for this sugarcane harvester from
Indian customers,” said Ravi Menon Director Sales and Marketing John Deere
India. “We are endeavoring to facilitate automation of the sugarcane industry
and with this in mind John Deere has been building innovative products and the
CH330 is a result of that. It reiterates our commitment to the Indian market.
We are promoting a concept of complete package of practices that include
modernization across the sugarcane value chain. We find this more sustainable
and helps stake holder’s become more productive”, he added.
“John Deere began
designing the CH330 Sugar Cane Harvester, as a result of customer needs and
their expectation for harvesting solutions”, said Jeffery Freyou, Global
Product Marketing Manager. “The need was very clear in terms of capability to
harvest heavy crops, maneuverability in smaller plots, cleaner cane, and
enhanced performance. We listened and responded with a harvesting solution that
meets these requests while providing state of the art efficiency, the best cost
per ton, less than three years to payback, and John Deere Quality”, he added.
“Indian agriculture practices with a supportive environment
are rapidly modernizing as we see enhanced Industry and Government
collaborations. This is helping the industry to continue to innovate and bring
superior technology faster to the Indian market”, said Mukul Varshney, Vice
President Corporate Affairs John Deere India
“We see a very positive trends and developments in India.
The Ag workforce is declining and thus farmers need modern mechanized tools to
remain in agriculture. This will help them become even more productive which
will be essential as the world population and incomes grow and the need for
food increases significantly”, said Dr JB Penn, Chief Economist, Deere and
Company.
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